She may have grown up in a small Minnesota town, but marketing guru Kara Kanis – our Vice President of Growth & Scale – brings her worldly experience with several successful B2B companies to GovDocs.
For the past 15 years, Kara has led marketing initiatives for high-growth companies, such as Knowledge Marketing and Jobs2web. Her success comes from a keen ability to think creatively and programmatically about company messaging, reputation, branding and thought leadership.
Kara is a firm believer in using a variety of different techniques to drive brand awareness and lead programs from content marketing, social media initiatives, e-mail and other contemporary strategies.
Although Kara works hard, she’s definitely not “all work and no play.” She squeezes in workouts BEFORE 6 a.m., reads a ton, and snowmobiles and snowshoes her way through our Minnesota winters. Between her two equally active kids, she spends a lot of time alongside the hockey rink and basketball court. Together, Kara, her husband and kids live on Prior Lake, enjoy their cabin “up north” and are avid boating and water sports fans.